Why I didn’t achieve any of my 2018 business goals

At the beginning of last year, I wrote a blog post over on Black & White Studios about the 5 big business goals I wanted to smash in 2018. I was excited, confident, and eager to achieve my dreams, but unfortunately, at the end of the year I had achieved 0 of these goals, and I’m going to tell you five reasons why I think that happened.

Firstly, so that you understand the context, here are those five goals for 2018:

• Design & release a typeface
• Design & paint a large-scale mural
• Design & sell the first Black & White Studios product collection
• Teach monthly workshops
• Write & release an ebook

These are pretty lofty but fun goals that would have been awesome to have done, right?! To be honest, they are all still things I want to do and will have as goals in the future, but here’s why they weren’t right for 2018:

1. They weren’t informed

When I wrote these goals, I was only two months into full-time freelance. I was throwing…